Proud to launch our first collaboration with Universal Music Group and Bravado International Group.
First artist to launch: King Diamond + many more incredible artists coming soon 🤘
Bringing the world’s largest music label onto the Heavys platform, alongside 30+ existing brand partnerships is a meaningful step in our journey to build the world’s leading Audio Commerce Platform.
Each partnership unlocks access to thousands of artists who can now engage fans through a personalized audio experience.
The next generation of audio is personal, expressive, and deeply tied to the brands and communities people identify with. Our mission is to continue and build a platform that brings these experiences to life.
This collaboration is built around sound, culture, and artist-led storytelling. This partnership brings together Heavy’s design-driven audio platform with one of the most influential music companies in the world, creating new ways for artists to connect with fans through premium listening experiences.
At the center of the partnership is a strategic collaboration with Bravado, UMG’s global brand management and merchandising company. Bravado’s deep relationships with artists and expertise in translating music into culture-defining products will help shape how Heavy’s Audio develops multi-artist activations, limited-edition releases, and immersive fan experiences. Together, Heavy’s Audio, Bravado, and UMG are setting the stage for a new standard in how music is heard, felt, and lived.
More to come soon.
